- Leverage – “Work Smart – Explosive Income”
- High demand
- Low rejection rate
- Not affected by economical downturn (education is a need)
- Existing market – more than 5 million students
- Expanding market – more than half a million standard 1 students every year
- No competitor – 99% companies offer non educational products (health, beauty, car care, household products)
- User loyalty / royalty for 11 years (standard 1 – form 5)
- Webucation – peaking in the year 2010 – 100% Bestari Schools